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Light & Wonder Announces Landmark Willy Wonka Digital Launch
Light & Wonder has announced the landmark online and mobile launch of the iconic Willy Wonka: World of Wonka slot through a licensing partnership with Warner Bros. Discovery Global Themed Entertainment

After it recently sealed an important acquisition deal for SciPlay Corporation, a developer and publisher of digital games, the worldwide leader in cross-platform games and entertainment, Light & Wonder, is once again in the spotlight with fresh news.
The company whose OpenGaming platform is known to power the greatest network of digital games in the industry has announced the exciting landmark digital release of the smash-hit slot Willy Wonka: World of Wonka.
The captivating action on casino floors has been transferred to the digital world, and it will be available for both online and mobile players starting with the UK and Europe. The launch has been possible with the help of a multi-year international licensing agreement that Light & Wonder has inked with Warner Bros. Discovery Global Themed Entertainment (WBDGTE).
The release of the landmark slot in its digital form will both support Light & Wonder’s omni-channel strategy. The expanded partnership will also include the online variants of other land-based iconic slots, including The Wizard of Oz: Road to Emerald City.
Willy Wonka: World of Wonka Metrics Overview
- Reels: 6
- Rows: 4
- Paylines: 25
- RTP: –
- Max win: 500x
- Bet: min: 0.20, max: 100
- Volatility: Low-Medium
- Release date: October 25, 2023
The Game Packs “Nostalgic Imagery and Animations”
Fans of the Willy Wonka and the Chocolate Factory movie released in 1971 will have a fun time discovering all the iconic characters and memorable moments from the movie that the studio has harnessed to create “bright, nostalgic imagery and animations.”
The online slot also features an enchanting soundtrack and “sugar-sweet” game features, allowing players to replicate the in-person experience in the digital world. The release represents a critical milestone in the cross-platform vision execution of the developer.
During the base game, players will come across the Oompa Loompa feature that will extend the column of reels while adding fresh paylines, with a minimum of two columns covered by Wild Reel symbols.
The Golden Ticket Bonus can reward players with lucrative prizes, with the maximum win capped at 500x the initial bet. The game also offers credit values and special features as prizes, including a Chocolate River Bonus, up to 12 Free Spins, and more bet multiplier awards.
More to Come
Light & Wonder plans to release additional Willy Wonka-themed slot titles on its aggregation platform across a number of gaming verticals in the upcoming months. The plans also include the first-ever live casino title that will use the IP.
According to the company’s vice president for game development, Rob Procter, the digital Willy Wonka release reproduces the fun of the original “casino-floor favorite” game that has already reached its legendary status in the US and other markets.
Procter praised the “fantastic job” done by their in-house development teams while speaking about the “hugely exciting moment” of delivering a Wonka experience to their operator partners in Europe and the UK and Europe.
In August, Light & Wonder announced an important 20% boost in its second-quarter revenue due to its strong physical and digital performance.
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After finishing her master's in publishing and writing, Melanie began her career as an online editor for a large gaming blog and has now transitioned over towards the iGaming industry. She helps to ensure that our news pieces are written to the highest standard possible under the guidance of senior management.
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