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Industry
March 11, 2024
Group in Ontario Supports Ban on Gambling Advertising
The expansion of mobile sports betting and online gambling continues to raise concerns about addiction and excessive gambling. The convenience when it comes to accessing such gambling entertainment is one of the most important factors in the process. Moreover, the growth of the popularity of betting on sports across North America and its impact on […]
Sports
March 11, 2024
A-Leagues Brandish Offshore Operator’s Logo in Overseas Broadcasts
The Australian Professional Leagues, which feature teams that had previously vowed to never take money from gambling operators, have digitally injected ads for 8XBet into international broadcasts of A-League games. This has raised some eyebrows considering the operator’s lack of an Australian license and history of operating illegally. 8XBet is not a legal bookmaker in […]
Industry
March 7, 2024
Google’s Spam Policy Updates May Impact the Broader Gambling Sector
Google’s recent adjustments to its spam policy, unveiled in the March update, have stirred concerns within the affiliate marketing community. These modifications, aimed at enhancing search result quality, particularly address issues like expired domain abuse, third-party page regulations, and scaled content abuse. Such changes align with Google’s mission to refine its services and comply with […]
Industry
March 5, 2024
Indonesia Asks X to Automate the Removal of Illegal Gambling Ads
Indonesia continues its fight against the advertising of illegal gambling products, asking the social platform X to take action. This is not the first time the country has accused the platform formerly known as Twitter of promoting unlicensed gambling. For reference, online gambling is strictly prohibited in the country, with violating operators risking up to […]
Sports
February 28, 2024
Loophole Enables Australian EPL Fans to See Banned Ads
Australia’s Interactive Gambling Act strictly forbids offshore gambling companies from offering bets and advertising their services to residents. However, there is a loophole. The Act exempts “accidental or incidental accompaniment to the publication of other matter” from these prohibitions. In other words, if a gambling ad is accidental or if it accompanies content that is […]
Industry
February 22, 2024
Coral Launches Milestone Promotional Campaign Ahead of Cheltenham Festival
Leading UK bookmaker Coral has unveiled its new brand campaign, “We’re Here For It,” featuring a series of TV ads focusing on horse racing and gaming. This campaign, the first by Wonderhood Studios since they became Coral’s lead creative agency, unites various types of racing, sports, and gaming fans through their shared passion. The TV […]
Industry
February 21, 2024
Brazil Proposes to Ban Celebrities from Participating in Betting Ads
Ahead of the expected launch of legal sports betting in Brazil this year, the country continues to develop regulations for the sector. One major part of the legal framework involves advertising and it follows a pattern adopted by many countries across the globe. A proposal for the regulation of sports betting advertising gained traction late […]
Industry
February 13, 2024
Norway’s Gambling Authority Issues Influencer Warnings
Norway’s Gambling Authority founded in 2001 to supervise the administration and oversight of gaming controlled by the state and private, Lottstift, has stated that it will take a zero-tolerance approach to social media platforms promoting live streams and content revolving around online gambling. The country has imposed a total blackout on gambling advertising. According to […]
Industry
February 12, 2024
Study Reveals the Dangers of Influencer Gambling Endorsements
A new study funded by the Australian Research Council found that children as young as 12 expressed concerns about the impact of celebrity endorsements on promoting gambling as safe, attractive, and fun. Researchers from Deakin, Wollongong, and Curtin universities noted that the results highlighted the need for strict advertising restrictions to protect the next generation […]
Industry
February 7, 2024
Bill Proposes to Restrict Online Sports Betting Ads in Kansas
Kansas, a state with a population of nearly 3 million people, was among the US states that legalized sports betting back in 2022. After legislation was passed, legalizing the activity in May, on September 1, 2022, the state officially launched its retail and online sports betting market. Now, less than two years after the launch, […]
