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Legal
March 1, 2024
Finland Black-Lists Betsson Group’s BML Ltd amidst Legal Battle
In a historic move, Finland has black-listed BML Group Ltd, a subsidiary of the Betsson Group, marking the first instance of such action against a Malta Gaming Authority (MGA) licensed company. The decision comes in the wake of BML Group losing a legal battle against the Finnish National Police Council, leading to significant consequences, including […]
Business
February 19, 2024
Betsson Returns to the Netherlands via $30M Holland Gaming Technology Acquisition
Online gambling group Betsson announced its re-entry into the Dutch market via the acquisition of Holland Gaming Technology and Holland Power Gaming. The EUR 27.5 million ($29.6 million) deal will allow Betsson to triumphantly return to the Netherlands after its exit several years ago. The gambling group had to pull out from the newly-regulated Dutch […]
Business
February 15, 2024
Betsson Posts Record-Breaking FY 2023 Report
Betsson has published its full-year report for 2023, reporting very strong results despite a few small setbacks in Q4. The overall group revenue continued to increase to all-time-highs throughout the year but the sports betting segment experienced a slight decline in the final quarter. In Q4 2023, Betsson reported group revenue of EUR 251.9 million […]
Casino
February 8, 2024
BetFIRST Joins Groupe Partouche to Launch Online Casino in Belgium
BetFIRST, a leader in Belgian sports wagering, unveiled a new online casino brand called betfirstcasino.be. The new gambling site was launched in partnership with Groupe Partouche’s Middelkerke Casino. According to the announcement, betfirstcasino.be leverages Middelkerke Casino’s recently-acquired A+ casino license to offer online gambling in Belgium. Moreover, the launch aligns with betFIRST’s ambition to solidify […]
Legal
December 21, 2023
Swedish Court Orders Betsson to Pay Back Client’s Losses
In a landmark ruling by the Swedish Patent and Market Court of Appeal, Betsson, a prominent betting company, has been mandated to refund all losses the plaintiff, a man suffering from a gambling disorder. This development has significant long-term consequences and follows similar cases in other European jurisdictions. Betsson May Face Other Such Lawsuits According […]
Business
December 14, 2023
OnAir Entertainment Powers Betsson Group with Live Casino Content
Games Global, a leading name within the iGaming content industry, has expanded its existing strategic relationship with the leading online casino operator Betsson Group. Under the deal, the former company will onboard Games Global’s premium live casino experiences to its vast portfolio. To that end, Games Global will leverage its OnAir Entertainment studio to inject […]
Casino
December 6, 2023
Betsson and Hacksaw Team Up for Content in Spain
As a result, the supplier’s host of innovative and out-of-the-box games will be featured with Betsson Spain. Both companies are determined to expand their market reach and continue to navigate the lucrative opportunity that regulated online gambling brings to businesses in the country. Betsson and Hacksaw Gaming Double Down on Ongoing Alliance with Spain Launch […]
Industry
November 16, 2023
Betsson Taps into Future Anthem’s Amplifier AI to Protect Players from Harm
Future Anthem, a specialist in AI and data science, has penned an agreement to support Betsson Group with personalized and safe AI-powered experiences. Under the deal, the leading operator will deploy Future Anthem’s Amplifier AI product to provide players with more personalized and sustainable experiences. The integration of Amplifier AI into Betsson Group’s brands will […]
Business
October 27, 2023
Betsson Publishes Interim Report, Posts Record-Breaking Q3 Results
Betsson Group has published its interim report for the period between July and September, highlighting new record numbers. The company’s metrics increased across the board as it channeled more active customers toward its products. As reported, Betsson’s group revenue for the period was EUR 237.6 million ($251 million), representing an increase of 19% and an […]
Sports
October 13, 2023
Betsson and AEK BC Sign New Naming Rights Agreement
The leading online gaming company that has more than 20 brands that offer betting and iGaming across Europe, Betsson Group, announced a new groundbreaking partnership. The company revealed Thursday that it signed a new collaboration with the professional basketball club, AEK BC. Under the terms of the recent deal, Betsson was designated as the naming […]
