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Industry
April 17, 2025
Ladbrokes Onboards Flat Jockey Sean Levey as Brand Ambassador
British sports betting company Ladbrokes announced that it has onboarded the star jockey Sean Levey as its latest racing ambassador. Levey joins the Ladbrokes family just in time for the flat racing season. Levey Joins the Ladbrokes Family The partnership was announced on Ladbrokes’ official X account, with the company welcoming Levey on board. We’re […]
Business
January 29, 2024
William Hill Stands at the Heart of Irish Racing with Four New Ambassadors
UK operator William Hill has welcomed four representatives of the Irish horse racing sector to its brand ambassador lineup. The new additions include a trainer, a presenter and two jockeys. According to the announcement, Irish trainer Gavin Cromwell, presenter and broadcaster Jane Mangan and National Hunt jockeys J J Slevin and Sean Flanagan are joining […]
Sports
January 18, 2024
NetBet UK Names Soccer Legend Ray Parlour as Brand Ambassador
Ray Parlour, a former soccer professional and sports radio pundit, has joined the leading operator NetBet as its latest UK brand ambassador. Under the new agreement, Parlour will promote NetBet’s brand throughout the 2024 season. NetBet pointed out that Parlour is the first soccer ambassador it has partnered with in recent years. The company praised […]
Sports
September 13, 2023
FanDuel Onboards Iconic Athletes as Responsible Gaming Ambassadors
FanDuel, a frontrunner in sports betting and daily fantasy sports, is taking a proactive approach to responsible gaming. The company has expanded its Responsible Gaming Ambassador program by welcoming two renowned athletes, Carli Lloyd and Tom Kim. FanDuel plans to feature these star athletes in several new advertisements, raising awareness of setting deposit and wager […]
Industry
July 12, 2023
Hard Rock Launches a Messi Chicken Sandwich in Partnership with the Soccer Star
Hard Rock International has unveiled a new partnership with its global brand ambassador, Lionel Messi. According to the announcement, the company will work with the soccer star on a new namesake menu item. The new item will be a Messi Chicken Sandwich that was “Made For You by Leo Messi.” The dish is inspired by […]
Industry
November 16, 2022
BetMGM Named US Soccer Star Tim Howard Celebrity Brand Ambassador
Sports betting and gaming brand BetMGM announced it has partnered with retired US soccer star Tim Howard to hire the most-capped goalkeeper in the history of the men’s national team as a celebrity brand ambassador. ‘A Similar Level of Excitement’ The addition of Howard to the team of BetMGM ambassadors marks the commencement of a […]
Industry
September 6, 2022
BetMGM’s ‘IT’S ON’ Campaign to Engage with Sports Audiences
Sports betting and gaming brand jointly operated by MGM Resorts and Entain BetMGM launched its new commercial campaign across social media platforms, featuring a star-studded cast of actors and athletes. Part of the Sports Betting Culture The ‘IT’S ON’ campaign will have its national TV debut on September 8 during Thursday Night Football and will […]
Industry
August 11, 2022
Jerry Ferrara Signs on with BetMGM as Brand Ambassador
Actor Jerry Ferrara will become the newest celebrity partner of leading US gambling operator BetMGM. Ferrara will feature in a marketing campaign for the brand, participate in various promotional events, and co-host its long-running sports podcast “Unleashed.” Ferrara Is an Emerging Movie and TV Celebrity Ferrara is best known for his role as Turtle on […]
Sports
October 21, 2021
BetMGM Appoints NBA Legend Kevin Garnett Brand Ambassador
BetMGM, the leading sports betting and digital gaming brand of MGM Resorts International and Entain, announced today the addition of another high-profile figure from the world of sports to the ranks of its brand ambassadors, NBA legend Kevin Garnett. Illustrious NBA Career With 21 NBA seasons under his belt playing for the Minnesota Timberwolves, Boston […]
Poker
November 12, 2020
Lewis Hamilton Drops in on GGPoker Stirring Ambassador Rumors
Prodigy F1 driver Lewis Hamilton made a short appearance on GGPoker on Tuesday, November 10, teased by the platform in a Tweet. GGPoker Teases Lewis Hamilton Appearance Formula 1 legend-in-the-making Lewis Hamilton has decided to make a quick stop off the racing track and right into the competitive world of poker with GGPoker teasing an […]