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Sports
February 24, 2022
Caesars Struck an Agreement with NBA’s Cleveland Cavaliers
Caesars Sportsbook is now the “Official Sports Betting Partner” of the Cleveland Cavaliers following a multi-year partnership agreement between Caesars Entertainment and the NBA franchise from Ohio. Official Sports Betting and Casino Partner The arrangement between the US casino giant and the Cavaliers also made Caesars Entertainment the “Official Casino Partner” of the professional basketball […]
Sports
February 10, 2022
Betway Becomes Gaming, Betting Sponsor for Milwaukee Bucks
We are way past the times when sports franchises, leagues, and sports betting operators had to act coy around each other. Today, everyone from media conglomerates to the main governing sports bodies to colleges have embraced sports betting as an indelible part of the experience, and that is okay. Betway and the Milwaukee Bucks are […]
Sports
January 13, 2022
BetPlay Named Official Betting Partner of the NBA in Colombia
BetPlay, a prominent sponsor in Colombian soccer competitions, is extending its presence on the local sports scene by a multi-year partnership with the National Basketball Association (NBA) to become its Official Betting Partner in Colombia. Strengthening Grip on Basketball Market-leading multi-channel sports betting brand BetPlay, operated by Colombian gambling group Corredor Empresarial, continued to strengthen […]
Business
December 1, 2021
Sportradar Becomes PointsBet’s US Data Supplier of Choice
Global supplier of sports betting data and integrity monitoring technology, Sportradar, announced it entered into a multi-year supplier deal with premier online sports betting and gaming operator PointsBet. US Supplier of Choice The deal between Sportradar and PointsBet established the Swiss-based technology company as the US supplier of choice for data from the MLB, NBA, […]
Sports
November 17, 2021
Sportradar Signs New Partnership Deal with the NBA
Global supplier of sports betting data Sportradar Group announced today it entered into an expansive new partnership deal with the National Basketball Association (NBA) beginning with the 2023-24 season of the professional basketball league. Grow NBA, WNBA and NBA G League Popularity The multi-year agreement reached between Sportradar and the NBA will see the NBA, […]
Sports
November 4, 2021
DraftKings Announced Expanded Partnership Deal with the NBA
Digital sports and entertainment company DraftKings announced today its relationship with the NBA deepened to make it a co-official sports betting partner of the professional basketball league. The Partnership Deepens The expanded agreement between DraftKings and the NBA grants the Boston-based brand expansive league rights to integrate official NBA assets into its sports betting, daily […]
Sports
November 2, 2021
Low6 Signs Third US Sports Partnership with the NBA’s Pistons
Expert in sports gamification Low6 continued to expand its presence across professional sports in the US by entering into another significant sports partnership, this time with the NBA’s Detroit Pistons. First NBA Partner The partnership between UK-based Low6 and the Michigan-based franchise from the NBA followed the same blueprint the sports gamification company established with […]
Sports
October 26, 2021
Betway and Philadelphia 76ers Ink Multi-Year Partnership Agreement
After signing deals with BetMGM and DraftKings, the Philadelphia 76ers have added another sportsbook to its roster. The NBA team just signed another deal, recruiting Betway to be its latest partner. Betway Becomes an Official Partner of the Philadelphia 76ers This past Monday, the 76ers announced that the team entered into a multi-year partnership with […]
Sports
October 21, 2021
BetMGM Appoints NBA Legend Kevin Garnett Brand Ambassador
BetMGM, the leading sports betting and digital gaming brand of MGM Resorts International and Entain, announced today the addition of another high-profile figure from the world of sports to the ranks of its brand ambassadors, NBA legend Kevin Garnett. Illustrious NBA Career With 21 NBA seasons under his belt playing for the Minnesota Timberwolves, Boston […]
Sports
October 21, 2021
NBA Reportedly Seeking to Attract More Betting Giants for Rights Deal
The National Basketball Association (NBA) finds itself courted by sports betting giants DraftKings, FanDuel, and Caesars Sportsbooks as the association’s media rights will be up for early grabs in 2022 and several new parties may be joining as owners in 2025 when the deal is officially going to take effect. With sports betting heavyweights focusing […]