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Sports
August 9, 2023
Planet Sport Bet Designates Robbie Savage as Brand Ambassador
Planet Sport Bet, a Planet Sport-owned sportsbook, has signed a partnership with former soccer professional and sports pundit Robbie Savage. The latter has been selected as the sports betting operator’s brand ambassador. As a brand ambassador of Planet Sport Bet, Savage will participate in a variety of activations. He will also provide regular content throughout […]
Sports
August 9, 2023
UK: Gambling Firms Continue to Hold Leadership Role in Soccer Sponsorships
Although English Premier League (EPL) clubs showed support for a voluntary front-of-shirt gambling sponsorships ban earlier this year, the gambling sector still holds a leadership role within the sector. New research released by Caytoo reveals that the Customer Service sector, which is where gambling operators are positioned as a sub-sector for front-of-shirt sponsorships, was overtaken […]
Sports
August 8, 2023
Italy Puts Serie A Betting Rights Packages for Sale
Italy’s Lega Serie A unveiled the revision of its betting rights. The top-flight soccer division will tender rights for the 2024/25 season to international data suppliers. For reference, rights for the Lega Serie A have been held by Stats Perform since 2021. Serie A drafted nine packages labeled A to F(c). Each package covers a […]
Sports
August 8, 2023
SSG and Sky Betting and Gaming Renew Soccer Content Partnership
The leading technology, content and media company focusing on sports betting, Spotlight Sports Group (SSG), announced it renewed its content partnership with Sky Betting and Gaming. On Monday, the company revealed it has built a fully managed soccer content hub for Sky Betting and Gaming. The new content hub, SSG said, will support the annual […]
Sports
August 3, 2023
ULIS to Protect the FIFA Women’s World Cup 2023 from Fraud
The United Lotteries for Integrity in Sports (ULIS), a mutualized monitoring body dedicated to stopping corruption in sports, has been selected to protect the ongoing FIFA Women’s World Cup 2023 from fraud. In this position, the ULIS is tasked with monitoring the betting markets throughout the event and identifying potential suspicious activity. The ULIS was […]
Sports
August 3, 2023
Entain Highlights Positive Effect of Sports Docuseries
Global gaming, sports betting and entertainment company Entain released a new report, highlighting the positive impact of docuseries in sports and how such blockbuster shows can help attract new sports fans and engage with existing ones. It was back in November 2020 when Ryan Reynolds and Rob McElhenney, two iconic Hollywood actors, took over Wrexham […]
Sports
August 3, 2023
CopyBet Designates Shay Given as First-Ever Brand Ambassador
CopyBet, a unique sports betting platform that encompasses a broad spectrum of services for successful betting, has reinforced its presence in professional sports by naming Shay Given as its first brand ambassador. Given is a famous Premier League soccer goalkeeper who also played for a variety of teams. He also used to play for the […]
Sports
August 2, 2023
Kindred, Rangers FC Renew Team Talk Commitment
Kindred Group has unveiled a renewal of its funding of Rangers FC’s Team Talk initiative. The program, delivered by the Rangers Charity Foundation, is a mental support initiative directed toward men across the Glasgow area. The expansion of this agreement reflects Kindred’s commitment to the club. The gambling company serves as the soccer team’s principal […]
Sports
August 2, 2023
Slough Town FC Appoints EPIC Risk Management as New Away Kit Sponsor
Slough Town Football Club, the semi-professional community football club that represents the town of Slough in Berkshire, has announced an important sponsorship agreement with EPIC Risk Management, the world’s leading independent gambling harm minimization consultancy. In partnering with the consultancy that aims to help businesses and organizations “avoid the destructive effects of gambling-related harm”, the […]
Industry
August 2, 2023
William Hill Features Eric Cantona In New Advertising Campaign
Eric Cantona, a French soccer legend, formerly playing for Manchester United, has joined British operator William Hill for a new advertising campaign. Under the slogan “Who You Got?”, the campaign will promote the gambling operator’s EPIC Value products. William Hill’s new campaign launches today, just in time for the upcoming start of the 2023/24 soccer […]
